Trends Report
Culture and Trends Report 2024: Fandom
How fans shifted from being consumers to creators -- and brought viewers along with them.
Featured
-
Data
Videos related to World Cup with "album" or variations of "stickers" in the title have been viewed over 375 million times this year.
-
Data
> 25M
Videos with "Let Me Solo Her" in the title have been viewed more than 25 million times.
-
Data
2022 was Super Mario series' most-uploaded year ever
-
Data
The Speedrunning community’s 50 most uploaded games
-
Data
65%
According to an Ipsos survey, 65% of Gen Z agree that content that’s personally relevant to them is more important than the content that lots of other people talk about.
-
Data
In 2021, 35 unique videos related to Met Gala appeared on the Trending Tab across more than 70 countries.