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Finding the products safe for tweens in a growing skincare market

Finding the products safe for tweens in a growing skincare market The market for tween skin care is exploding as fresh young faces flock to stores to purchase trending products marketed by social media influencers. (InvestigateTV)

By Jen Picciano

(InvestigateTV) — The market for tween skin care is exploding as fresh young faces flock to stores like Sephora and Ulta, scooping up expensive, trending products sold to them by social media influencers.

Girls as young as eight are applying pricey moisturizers, serums, and tonics to their pre-pubescent skin.

Drunk Elephant, Bubble, and Summer Fridays. If you’re the parent of a tween girl, there’s a good chance you’re familiar with these viral skincare brands.

Which skincare products are safe for them to use?

Reporter Jen Picciano has the key ingredients parents need to look for.

Jen Picciano

Jen Picciano

Jen Picciano is an Emmy award-winning reporter for WOIO-TV and creator of the restaurant and dining segment Cleveland Cooks.